Be More Than Your Job Title: How To Brand Your Hybrid Professional Identity * CoveyClub

March 1st 2023 2:00 pm (EDT)

Be More Than Your Job Title: How To Brand Your Hybrid Professional Identity

If you do more than one thing, then you ARE more than one thing. Instead of being either an expert or a generalist, or saying you “wear a lot of hats,” you can learn to articulate and communicate your unique value at the intersection of your work identities. This is your hybrid professional identity, and it’s a radical idea that transforms how workers see themselves. It also helps people express how they are more than their job title to colleagues, clients and managers understand them better. In this class with Dr. Sarabeth Berk you'll learn how to streamline three core areas of your life: career development, professional identity development, and personal branding.