Snowden McFall is a professional speaker, corporate trainer, author, and entrepreneur, who has long been a strong advocate for women. She is the President of two companies, Brightwork Advertising and Training and Fired Up! Professional Speaking and has authored and co-authored 6 books, including Fired Up! How to Succeed by Making Your Dreams Come True! In 1991 she was named National Women in Business Advocate of the Year by the Small Business Administration and has shared her expertise on CNN, Bloomberg Small Business, and many other TV shows.