Reading: #72: Have a Growth Mindset About Everything (Jill Gwaltney)

What do you do after you work in your family printing business for twenty years and you make it successful enough to sell? You realize you are “loosing [your]self” and you need to reinvent. Because you “love solving customer problems,” you start a digital ad agency named Rauxa. (Never mind that you have zero experience in advertising). And you fill it with 70% women (in a sector that is known for male dominance and is rife with #MeToo issues and complaints). “Being a woman is an advantage for building relationships and trust,” CEO Jill Gwaltney tells CoveyClub founder Lesley Jane Seymour. “That’s an important part of the business.” Gwaltney says she lives by the mantra her mentor father gave her: “Don’t work with a**holes.”